Best Marketing Esimene Eesti Internetiturunduse Kongress

DAY 1

LIKED:

Reval Auto turundusjuht Rivo Saarna ja ADM Interactive loovjuht Erki Peinar - Online Marketing Old School, but done real well and with big money. New ideas on integrating Online CRM with Home-Page experience ( ability to access maintenance records for example).

DreamGrow tegevjuht Priit Kallas annab 10 nõuannet paremate tulemuste saavutamiseks veebiturunduses - Short, fluent maybe self-explanatory for some, but a lot of value for most.

Paul Clements, Cannes Lions 2008 Cyber žürii liige, TBWACopenhagen loovjuht - Energetic, fun, loved the look of true disbelief on his face when it hit him, how little most of the audience understands what his talking about.


DISLIKED:

Miguel Moreno Toscano, EU Interactive Digital Consumer Marketing Manager - Using stats from 2006 in his PowerPoint when talking about Online Marketing. Why not 1906?
What an idiot.


Aleksander Smigielski, Unilever Central and Eastern Europe Media Director - Not showing up and sending a really dorky video interview instead. Where's my partial refund?


Marta Klepka, Gemius International Brand Manager - Puts Time Spent up on the big screen and then doesn't answer my question about the possible insignificance of the Time Spent and Page Views metrics. Also sensed hostility from her even 20 rows away.


Overall atmosphere : Would it kill everybody to have at least little bit of fun. You got out of the office... Why not to smile or something?


I'll be back tomorrow. To find out more about the Best Marketing Conference click here

I'll be tweeting a lot, so if you're half as bored as I will be, you can check my short format rambling going to my Twitter feed