All We Need Is Love and Marketing

Jury is still out on humor in advertising. Sure every once in a while it is a lot of fun and people dig it. What remains unsure is its selli...

Sure, you can call it cheap or cheesy or whatever. Let's just call it efficient or cost-efficient or super-efficient. All it took was a ...

This is a first for me. I literally want to reside in a make belief world that only exist in a TV commercial. I know it sounds cheesy, but w...

Good cause, good song, great execution. Campaign for Acciona, a sustainable development firm based in Spain. Song “Pure Imagination” (made f...

Since you got on this site: Thanks Gary, this is pretty cool.

This is an absolute riot. What a great campaign idea. http://www.expenseasteak.com/

This is a wild bunch. I don't think I would last at this party for even couple of minutes.

How cool is this? ESPN W+K/N.Y.

Market research and communication firm Luntz, Maslansky Strategic Research , a unit of Omnicom Group , provided handheld meters that allowed...

A study by Wetpaint and Charlene Li of Groundswell fame scores the engagement level of each of the top 100 brands across more than ten s...

MTV has just come out with an environmental campaign "Cherry Girl". It includes a 60 sec. video spot , website , Facebook page a...

Augmented Reality has always been cool, but that's just it - it has been only cool. Now Wikitude from Mobilizy makes it also useful, w...

If you built it they will come , just imagine a marketing plan that interconnects all aspects of your and your clients' existence. Harne...