Wednesday, September 3, 2008

Tony Hawk, Shaun White and Jeep Wrangler

Birdman and Flying Tomato. How cool is that? Jeep Wrangler and Birdhouse. Not once does anybody mention the brands during the program, but they're always present. How cool is that?

Product placement combined with advertising that's not intrusive. That's the way to do it.


See more Tony Hawk videos at Shred or Die



OK maybe I'm not being completely objective since Shaun White is possibly my favorite athlete.

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